The investigation of the penetration of CSR and the principles of responsible entrepreneurship into Greek companies.
Annual web research Hellenic CSR iNSIGHTS, which aims to capture the penetration of CSR and the principles of responsible entrepreneurship into Greek companies.
Exclusively aimed at CSR executives in the domestic market, and through specific questions, which cover the entire spectrum of corporate responsibility and sustainable development as they have taken shape in our country, attempts to set down the CSR practices and actions implemented, along with broader trends in the sector.
It is a unique research tool, created by the Athens Laboratory of Research In Marketing at the Athens University of Economics, in collaboration with the Greek Marketing Academy, the Direction Business Network and CSR Hellas, which is participated in only by executives involved in CSR in the Greek market.
The objective of this research is:
Reporting of the content of CSR actions and the factors that impact them.
Exploration of the resources allocated for CSR and their connection with concrete actions.
Analysis of the impact of CSR activities on a company’s competitiveness.
Examination of the impact of the economic crisis on financial investment in CSR actions.
Detailed statistical findings of this most systematic and comprehensive research into the trends and developments in the field of corporate responsibility and sustainable development in Greece, published in a special edition that is distributed with the magazine CSR REVIEW