The 19+1 Protagonists of 2019 in Business News Magazine

The new 8th edition of the monthly business magazine is now in circulation.

The 19+1 companies which are expected to play a leading role this year, based on everything they did or launched in 2018, are presented in the new edition of Direction Business Network’s Business News Magazine, which is the main topic of the new edition -eighth in a series – of the monthly business magazine.

In addition, Chairman and Managing Director of Athenian Brewery, Alexandros Daniilidis, who is featured in the issue’s main interview, explains how the results of the collective work of executives are “reflected” in a company’s end product, while Philippos Zagorianakos, Vice President (SVP) for Central and Eastern Europe and Ireland of the LeasePlan group, speaks about his international duties as well as the margins for the growth of leasing in the Greek market. Austrian Ambassador Andrea Ikić-Böhm explains to Business News Magazine why Greece can develop into an attractive destination for investment, while a report by the magazine analyses how the official business organisations accepted the announcement to increase the minimum wage.

In addition, an in-depth review of the Greek private insurance market is presented in the magazine’s new edition, along with a detailed table of the 39 largest insurance companies in Greece according to the data collected and analysed by Direction Business Reports, while the detrimental effects of a drawn-out pre-election period, both for trade as well as the economy, are analysed by organizations and market executives, presenting to Business News all the information that will help the domestic market cope with this difficult period.

The richest American celebrities, according to Forbes, are presented in the magazine’s 8th edition, which deciphers the “secrets” of their success, while a study by IHS Markit demonstrates the need to immediately attract foreign investments. Finally, in the new edition, the business of the planet’s top soccer teams is laid out in detail, with dizzying revenue.

It should be reminded that Business News Magazine is sent to 5,000 senior executives and leaders of the 1,500 largest businesses in Greece and to those who are actively interested in the developments and trends of the modern business world within and outside Greek borders. It includes presentation of businesses, sectoral research, exclusive interviews with CEOs, opinions and news reports, as well as retrospectives of historic Greek businesses, covering a wide range of domestic and international entrepreneurship.

Guided by the belief that only healthy entrepreneurship can serve as a catalyst for Growth, Business News Magazine represents a new undertaking by Direction Business Network, complementing its effort to support business in our country through the business portal businessnews.gr, the annual edition “The Strongest of the Greek Economy” and the “Protagonists of the Greek Economy” awards.

For more information, please contact Direction Business Network, Panagiota Georgiadi at 210 7712400 (223) georgiadi@direction.gr

The big winners of “50 Years PLAISIO – RetailBusiness Awards 2019”

With Metro/My market as the major protagonist, the 17th Awards ceremony was concluded for the competition “50 Years PLAISIO – RetailBusiness Awards 2019”, as the company was selected as Retailer of the Year, while its CEO Aristotelis Panteliadis, was honoured with the Retail Manager award. The great celebration of Retail Trade and Industry was held on Monday 18 February at the Athens Concert Hall, in the presence of more than 600 executives of the Retail, Industry, and Communications market, as well as representatives from the world of journalism. The hosts for the evening were journalist Dimitris Kampourakis and the athlete and presenter Dora Panteli.

Fully updated and following the trends and the needs of the market, the “50 Years PLAISIO – Retails Business Awards 2019” introduced in this year’s competition, for the first time, new award categories, both for retailers as well as suppliers, always true to their logic and philosophy that the awards must result through clear and completely transparent and merit-based procedures.

It should be mentioned that the winners, for yet another year, were selected following evaluation and voting by a wide-ranging evaluation committee, in which representatives from 19 institutional organisations and institutes of the Greek market participated (SEVT, IFES, ESVEP, NCHC, GRECA,HAA, the Franchise Association of Greece, HRBA, SEV, IELKA, European Communication Institute, Supply Chain Institute, IAB Hellas, SEPOA HMA, IPE, ECR Hellas, HIM and the Greek Marketing Academy), heads of data and research companies (GfK, IRI, Nielsen) and recognised representatives of academia, with KPMG constituting, this year also, being the competition’s audit body.

Suppliers of the Year, based on the survey that was carried out once again, exclusively for the magazine RetailBusiness and for Direction Business Network, by the Athens University of Economics, with Professors Giorgos Panigyrakis as scientific head, included Unilever Hellas (Non Food), Barba Stathis (Food & Drink), B/S/H (Appliances and Audiovisual Equipment) and Huwaei Hellas (Technology).

In addition, Honorary Awards were granted to Lidl Hellas for its successful 20 years in our country, to Plaisio for its 50-year anniversary of activity, and to AB Vassilopoulos for being present on the Greek market for 80 years. OPAP was honoured with the Rising Star award for developing the Play network, while REDS received the Retail Investment Award for its significant expansion at Smart Park.

 

The statements by the protagonists

“Today marks 17 years of a continued presence, which is clear proof on the one hand of the importance of the tradition, and on the other of the momentum of the market and its people”, mentioned the publisher of Direction Business network, Vangelis Papalios, in his welcome speech, adding that “our long-standing principle, moreover, and our sole objective from the very beginning was to support and honour Values and Excellency. This is the “secret” to success and, thanks to this logic it established itself, essentially from its very first steps, as the most important and distinguished tradition for Retail Trade and Industry in Greece, and one of the most important in Greek Business.”

On his part, Retail Manager Aristotelis Panteliadis, who is also the Managing Director of Metro/My market, selected Retailer of the Year, stated the following regarding the double award: “I am very happy about the two awards, because I believe that they pertain to our entire team and all the work we did and completed after a three-year plan to incorporate Veropoulos, which was crowned with success. We worked a great deal and very hard but, at the same time, it was a process that was exciting and interesting. We had planned a three-year course including all the stages. Now that this period has passed, I can say that we truly achieved everything we had planned. Of course, we must continue to better ourselves, and to meet the needs of consumers in the best possible way. We cannot stop improving, and this is what we will do. I hope that the most difficult part is behind us, and that we can be optimistic about the future. Nonetheless, better things won’t come on their own. We must work and strive towards this.”

Additionally, George Gerardos, Chairman and CEO of Plaisio Computers, which was the Title Sponsor of the competition, in his introductory greeting, referred to the 50-year landmark which the chain is celebrating this year, and set the tone for the future, stressing that “we have profited all 50 years. We profited during the recession and we had very good cashflow. What we are proud of is the fact that, during the entire duration of the recession, we did not reduce the salary of any employee. We are now entering 2019 with half a century of history, experience, and absolute trust. This is the heritage offered to us by our 50 years. We will therefore forget the recession and make new investments. A new generation of executives follows, the great team of 1,500 people we have, and to whom we owe our success. Thus we move forward to the next cycle of growth. We deserve it, as does Greek society.”

The Competition

The “50 Years PLAISIO – RetailBusiness Awards 2019” were organised by Direction Business Network and the magazine RetailBusiness, and were held, as they are every year, under the auspices of the Ministry of Finance and Development. They were organised in collaboration with the Hellenic Confederation of Commerce and Entrepreneurship (ESEE) and the Hellenic Retail Business Association (HRBA), while KPMG Sworn Auditors S.A., for the 14th year in a row, was the competition’s audit body, safeguarding the validity of the process.

Plaisio was the title sponsor, while OPAP was the Major Sponsor. AB Vassilopoulos was a sponsor in the categories “Supplier of the Year” Food & Drink and Non Food, and My Market was a sponsor for the categories Supplier’s CSR Campaign, Supplier’s Brand Campaign, and Supplier’s Social Media Campaign. Wind was the Telecoms Provider, and sponsors included Sklavenitis, Dimello, West Sales & Marketing Agency, EVIN Intzoglou, Zagori Natural Mineral Water, Screens Hellas and Tzortzis S.A., while Official Partners included Ogilvy, The Design Agency, ImagePro, Music4Media, flexbook, Future Μodels Management and Greek Wine Cellars. In addition, the competition was supported by Pressious Arvanitidis (Printing), Polichromo (Digital Printing) and Mass Courier (Courier Services) Web communications sponsors included Advertising.grBusinessNews.gr and Euro2day.gr, while the television communications sponsor was SBC.

 

*A detailed table follows which includes all the winners.

VOTED PRODUCT OF THE YEAR GREECE 2019: The market’s most innovative products received awards

Products that stand out for their innovation received awards on Monday, 11 February, at the Awards Ceremony of the internationally acclaimed and distinguished tradition “Voted Product of the Year” whose representation has been undertaken by Direction Business Network since 2018.

In the first competition of the tradition’s new era in Greece, products from 19 different categories managed to stand out and will be able to bear the logo “Voted Product of the Year 2019”. The awards were distributed in the packed Banquet Hall of the Athens Concert Hall, with business executives, representatives of institutional organisations, journalists, and members of the academic community honouring the important evening through their attendance.

In detail, the following were named “Voted Product of the Year”: Tsakiris Cooked by Coca-Cola 3E (Chips) Duck® Fresh Discs by SC Johnson Hellas (Toilet Bowl Cleaner), Chrysi Zymi Pizza in 3 Flavours by Barba Stathis (Frozen Pizza), Nescafé Gold by Nestlé Hellas (Instant Coffee), Allatini Goodness In Me by Elbisco (Cereal Cookies), Fuzetea by Coca-Cola Hellas (Iced Tea), Pampers Pants by Procter & Gamble Hellas (Children’s Diapers – Underpants), Pedigree Dentastix Daily Oral Care by Mars Hellas (Pet Care), Bionol Outdoor by Rolco VIANIL (Multipurpose Cleansers), Uncle Ben’s Ready to Heat Rice by Mars Hellas (Ready to Heat Rice), Everyday Ultra Plus Sensitive with Cotton by Mega Personal Hygiene Products (Sensitive Pads), Green Cola & Family by Green Cola Hellas (Stevia Soft Drinks with Flavors), Optimum by Media Strom (Mattresses), Vodafone TV by Vodafone Hellas (Subscription IPTV), Zewa Deluxe by Essity Hellas (Tissue – Toilet Paper), v-Banking by Eurobank (E-banking for Business), bleep by Alpha Bank (Pre-paid Credit Card), Fairy Ultra by Procter & Gamble Hellas (Dish Liquid) and Rol Black by Rolco VIANIL (Washing Machine Liquid). You can see them here: https://www.productoftheyear.gr/nikites-2019/

The products that participated were initially evaluated by the Specialist Audit Committee, which was composed of professionals from the field of commerce, specialists from fields such as marketing and mass media, as well as representatives of business and institutional organisations, in order to ensure that the criteria of innovation are met. Those selected were included in a large consumer survey that was conducted electronically by IRI, and in which 2,600 men and women participated, between the ages of 18-65.

Phillippe Gelder, President & CEO of Voted Product of the Year Worldwide, attended the Awards Ceremony, who stated, inter alia: “I am very pleased and proud to be here this evening for the first Awards Ceremony organised by Direction Business Network in Greece. Pleased because after several years of absence and difficulties, we return to this market which is worthy of recognition for its innovative products. Proud because, in Vangelis and Konstantinos Papalios, we have found the suitable partners, to place our concept as the top award that results from a vote by consumers which helps to recognise the innovation of brands and bolster their sales.”

On his part, Evangelos Papalios, Publisher-Director of Direction Business Network, mentioned that in this first competition in the new age of the tradition, important steps were taken towards its strengthening in our country. “The common goal was for it to acquire the splendour and value it deserves in the Greek market, and I believe that we have already begun to achieve this. This year’s maiden competition constitutes our “pilot.” We now have a complete and clear picture of everything we must strengthen, as well as everything we must maintain. I feel that already, starting from the next competition, we will have taken even further steps towards our goal”, he stated, while adding that the innovative products that stood out in this year’s competition, which will bear the logo “Voted Product of the Year 2019” are the best proof that “despite the difficult circumstances and the adverse economic situation of recent years, healthy forces still exist in the Greek market. There are businesses that invest in innovation, driving the categories in which they are active towards growth”.

Voted Product of the Year is the largest and most important awards tradition internationally which is related to the innovation of consumer products and services, with awards being granted following a vote by the consuming public. It began in France in 1987 and is now organised in more than 45 countries around the world, with the same purpose: to showcase new innovative products on the market and to award companies that create them, for their investment and faith in innovation.

 

For more information, interested parties can contact:

Direction Business Network: Annita Kremli, Account Manager, Voted Product of the Year, tel: 210 77 12 400.

18 February is the celebration of retail trade

On Monday, 18 February, the great celebration of retail trade and industry was held at the Athens Concert Hall, the Awards Ceremony “50 Years PLAISIO – Retails Business Awards 2019”, organised for the 17th year in a row by Direction and the magazine RetailBusiness.

RETAILBUSINESS AWARDS, the distinguished tradition in the field, just like every year, falls under the auspices of the Ministry of Finance & Development and are carried out in cooperation with Hellenic Retail Business Association (HRBA) and the Hellenic Confederation of Commerce and Entrepreneurship (ESEE).

Plaisio is the title sponsor, while OPAP is the Major Sponsor. AB Vassilopoulos is a sponsor in the categories “Supplier of the Year” Food & Drink and Non Food, and My Market is a sponsor for the categories Supplier’s CSR Campaign, Supplier’s Brand Campaign, and Supplier’s Social Media Campaign. Wind is the Telecoms Provider, and sponsors include Sklavenitis, Dimello, West, Evin Intzoglou, Zagori, and Screens Hellas. Official Partners include Ogilvy, The Design Agency, ImagePro, Music4Media, flexbook, and Future Models Management.

In addition, the organization is supported by Pressious Arvanitidis (Printing), Polichromo (Digital Printing) and Mass Courier (Courier Services). KPMG is the audit body for yet another year, while it is reminded that the Evaluation Committee is comprised of representatives of the market’s most important organisations (Supply Chain Institute, SEV, ΗΑΑ, IFES, ESVEP, HIM, NCHC, HRBA, IELKA, IAB Hellas, SEVT, HMA, IPE, SEPOA, ECR Hellas, ECI, GMA, GRECA, the Franchise Association of Greece, market research companies (GFK, IRI, Nielsen) and academic institutions.

The 21st edition of adbook is in circulation

This year, Direction Business Network’s adbook scores a “Black Jack,” as the 21st edition of the definitive Guide for the Marketing and Communications market is just out in circulation.

For yet another year, the edition represents a “trump card” for the domestic market, which includes information for all companies in the field of communications, the most important advertisers, and all Mass Media.

In addition, this year’s edition includes statistics on advertising expenditure as well as financial data for the various categories of the communications market, as these have been recorded in the most recent company balance sheets.

Adbook entered the Greek market in 1994 and is in circulation in printed form, laying out, in functional units, all the information and data on the companies and professionals of the sectors it presents.

The edition aims to become a useful tool for everybody in the field, as well as for those with an indirect interest or those active in its peripheral market.

New edition of Business News Magazine

Aliki Perroti reminds everyone of the value of Giving during the in-depth interview that she granted to Direction Business Network’s Business News Magazine, which is the main topic of the new edition – seventh in a series – of the monthly business magazine. This emblematic Greek woman speaks about the milestones in her life, which seems to be straight out of a fairy tale, and she explains how the love for her country is always an incentive for her as regards the numerous and significant charitable actions she has realised, among which the large donations to the Konstantopoulio Hospital in Athens and the American Farm School in Thessaloniki stand out. The interview is also accompanied by photographs from the Aliki Perroti’s private archive.

Additionally, Business News Magazine, in its new edition, presents Mohed Altrad, owner of the Altrad Group, who was in our country recently for the presentation of his book. Mohed Altrad, who is a multimillionaire, is one of the most influential entrepreneurs in the world today. But 70 years ago, in 1948, he was born in a Bedouin tent in the desert. At seven years old, having lost his mother, abandoned by his father, but thirsting for learning and knowledge, daily walked many kilometres barefoot in order to go to school. Finally, with determination, he managed to reach Montpellier, to study engineering, thanks to a scholarship offered by the Syrian government, and this was the starting point for the poor boy born in the desert, who managed to become one of the planet’s richest people. “One can start from the bottom and reach great heights if one believes in it,” he says, while mentioning that “life is by definition short, and we are able to remain on this earth for a limited period of time. In order to take advantage of this in the best possible way, we must do good things for ourselves, as well as for others.”

Also, Business News Magazine, in its seventh edition, presents the financial information of the Greek Market’s leading industrialists, while it showcases the 10 CEOs who stood out in 2018. It highlights the businesses that insist on investing in Greece, even during the period of economic crisis, while it analyses the issue of medical marijuana and the benefits that commencement of its cultivation can have for the domestic economy following recent initial loans. In addition, just like in every edition, it features topics on the start-up ecosystem, business development in Greece and abroad, the labour market, management and marketing.

It should be reminded that Business News Magazine is sent to 5,000 senior executives and leaders of the 1,500 largest businesses in Greece and to those who are actively interested in the developments and trends of the modern business world within and outside Greek borders. It includes presentations of businesses, sectoral research, exclusive interviews with CEOs, opinions and news reports, as well as retrospectives of historic Greek businesses, covering a wide range of domestic and international entrepreneurship.

Guided by the belief that only healthy entrepreneurship can serve as a catalyst for Growth, Business News Magazine represents a new undertaking by Direction Business Network, complementing its effort to support business in our country through the business portal businessnews.gr, the annual edition “The Strongest of the Greek Economy” and the “Protagonists of the Greek Economy” awards.

For more information, please contact Direction Business Network, Panagiota Georgiadi at 210 7712400 (223) georgiadi@direction.gr

Business News Magazine: The 6th edition is in circulation

The problems and opportunities in the health sector are featured in the new Business News Magazine

An extensive tribute to the field of Med & Health in the new edition of the monthly Business News Magazine – sixth in a series- which is in circulation with Τobias Wasmuht, CEO of SPAR International, on its cover.

The field of Medicine and Health is featured in the new issue -sixth in a series- of the monthly magazine Business News Magazine by Direction Business Network. In its related journalistic tribute, the financial figures of the largest companies that are active in this sector are presented, while hosting the views and positions of the representatives of the major organisations in the field. Also, in his article, Health Minister Andreas Xanthos analyses, in Business News Magazine, the development of financial figures and the effort for fiscal consolidation in the NHS, while presenting the government’s political project in Health for the post MoU period.

On its cover, the new edition of Business News Magazine features Tobias Washmuht, CEO of SPAR International, who speaks about the business model that has guided the company that represents the largest cooperative retail network in the world. He also refers to SPAR’s plans for the Greek market and stresses our country’s importance for the group. In addition, Nikos Katsanis, Professor of Cellular Biology and Distinguished Professor of Paediatrics at Duke University in the US talks about genetics, the importance of science to be supported by the market, but also about the image of Greece that he holds on to after more than 30 years of residing abroad.

In addition, Business News Magazine analyses the Titan Group’s decision to transfer its headquarters from Athens to Brussels after 116 years, focuses on the corporate deals recorded in our country in the initial and more intensive period of capital controls (2015-2017), and presents the business journey of George A. David, the person who created Coca-Cola HBC, the largest Greek multinational. Furthermore, the edition’s material includes a special tribute to the 24-year course of the Kouros Awards for Entrepreneurship as well as on the action of Prince Charles’ Charity “Prince’s Trust” in Greece In addition, readers will find, among other things, topics on the pressures exerted on the Athens Stock Exchange, the difficulties that remain with regard to consumption, as well as the investments that a number of multinational companies with a presence in our country have decided to implement in the immediate future.

It should be reminded that 5,000 senior executives and leaders of the 1,500 largest businesses in Greece as well as those who are actively interested in the developments and trends of the modern business world within and outside Greek borders receive Business New Magazine. It includes presentations by companies, sectoral research, exclusive interviews with CEOs, views and reporting as well as retrospectives of historic Greek companies, covering a wide range of domestic and international entrepreneurship.

Guided by the belief that only healthy entrepreneurship can serve as a catalyst for Growth, Business News Magazine represents Direction Business Network’s new undertaking, complementing the latter’s effort to support entrepreneurship in our country with the business portal businessnews.gr, the annual edition of “The Strongest of the Greek Economy” and the “Protagonists of the Greek Economy” awards.

For more information, please contact Direction Business Network, Panagιota Georgiadi, 210 7712400 (223) Georgiadi@direction.gr.

www.dire

RETAILBUSINESS Awards 2019 are commencing

For the 17th consecutive year, DIRECTION BUSINESS NETWORK and RETAILBUSINESS magazine are staging the RETAILBUSINESS AWARDS, first launched in 2002 and now the most important event of Greek retail sales and industry.

Along with the 17th RetailBusiness Awards begins the large celebration of Retail and Industry in Greece, which looks to the future. With a “futuristic” concept with regard to communication and always following the trends, needs, and developments in the market, the tradition is renewed with new categories and other innovations related to the competition portion of the event.

The period for making submissions has already begun, and awarding of prizes to the Best in Retail Trade and Industry is scheduled for February 2019.

Faithful to their engagement

The RETAILBUSINESS AWARDS 2019, for yet another year, keep their engagement and reward sound forces in Greek Retail Trade and Industry which continue to demonstrate their potential. Those who continue to invest, to create jobs, that reduce prices despite increasing charges. Those who wage their daily battle for growth, within and outside Greece, driving the industry forward and demonstrating all the more that Retail Trade continues to be a powerful pillar of growth.

It is worth mentioning that the Awards Ceremony during which the top awards for Retailer of the Year and Retail Manager are awarded are honoured each year by the participation of Ministry leaders and more than 800 guests that include senior executives of Greece’s largest retail enterprises and major industries.

The RETAIL BUSINESS AWARDS are held under the aegis of the Ministry of Economy and Development in cooperation with the Hellenic Retail Business Association (SELPE) and the Hellenic Confederation of Commerce and Entrepreneurship (ESEE).

The Process

The process begins with the submission of nominations per award category. The awards are given by the Evaluation Committee, upon the approval of submission folders by the Organising Committee. The Evaluation Committee is comprised of the market’s leading personalities, academics, individuals from the research field and representatives from institutions of the Greek business world, while KPMG will again this year be the auditing firm that will oversee the entire procedure so as to ensure the credibility and validity of the results.

The categories

RETAILER OF THE YEAR

The event’s most significant award which showcases the top retailer of the year. Selection criteria include its total position on the market, its momentum for growth, the health of its financial results, its relationship with and image towards the consumer, as well as the overall progress in the Greek retail sector.

RETAIL MANAGER

The winner of this category is the most effective manager in Greek Retail for 2018, who stood out this year, based on the criteria of successful strategy and the decisions they made for the benefit of their company.

RETAIL FRANCHISOR OF THE YEAR

Many retail chains invest in franchise systems, and the related concepts are constantly improving and becoming more efficient. In this category, the Retail Franchisor who has stood out during the current year is awarded, criteria such as the size of their network, the growth they have recorded over the current year, the power of branding, the geographical coverage achieved and introduction of their brand on the market.

CSR RETAIL STRATEGY

Award for the best CSR practices. At a time when the environment is ever-changing, and the concepts of Corporate Social Responsibility seem to shift on almost a daily basis, we believe that the role of companies in the industry is very important. The aim is to highlight, to showcase, and to reward those “best practices” of every company in the Retail sector that has already invested in a Corporate Social Responsibility program and campaigns with specific activities and actions.

RETAIL CAMPAIGN

An advertising campaign on television, radio, in print and on-line advertising. The industry’s best promotional campaign is awarded, with a view to increasing the efficiency and the impressions made on the public over the past year.

SOCIAL MEDIA RETAIL STRATEGY

As Social Media become more and more both a part of consumers’ everyday lives as well as an invaluable tool for information, promotion, and communication for Retailers, this category awards the industry’s best campaign, taking into account the effects and the impressions left on the public over the past year. Nominations may be submitted by Retailers for their campaigns on social networks.

NEW CATEGORY OMNI RETAILER (complete Physical & Digital presence)

Super Market

Electrical goods-Electronics3

Clothing and footwear

Restaurant services (Restaurants + Coffee stores + Fast Food etc.)

Telecoms

Banks

GAS Stations

Dry Cleaners

Vapour Stores

The aim is to promote an integrated strategic approach to company consumers-customers in their respective categories of chains in which they do business, in order to provide an integrated experience and satisfaction, both with regard to offline and online markets through Marketing, Sales, and Customer Service actions.

Submission of applications should present, in a comprehensive manner, the Omni Channel strategy and, in particular, the practices for the customer experience & satisfaction throughout its whole range, which is defined by: brick-and-mortar shops, e-commerce, web portals, mobile applications, chat boxes applications, social media, call centers.

NEW CATEGORY (ONLINE) Ε-SUPER MARKET

This new category pertains solely to purely online super markets without the existence of a brick-and-mortar shop.

The following parameters will be assessed and awarded: innovation, breadth and depth of product categories, offers, ease of navigation, ease of making a purchase, flexibility with regard to the time and place of order delivery, reliability, and level of safety of purchases.

NEW CATEGORY LOYALTY REWARD CARDS/PROGRAMS

A new category with a view towards highlighting the “smartest”, most effective in terms of increased sales, and most popular cards of all Retailers.

RETAIL STORES

RETAIL STORE SUPER MARKET

The 3 best shops in the domestic organised food retail market are awarded. Basic criteria for evaluation include the implementation of innovative solutions for customer service, accessibility of the point of sale, the level of services provided, the interior design for the consumer’s “journey”.

RETAIL STORE ELECTRICAL EQUIPMENT AND ELECTRONICS

The 3 best shops are awarded. This distinction pertains to the top shops with regard to service, performance and overall image, in the extremely important field of electrical equipment/electronics for the domestic market, which is dominated by “smart” technology and innovative points of sale.

RETAIL STORE FOOD SERVICE INDUSTRY (RESTAURANT CHAINS – COFFEE STORES – BAKERY – FAST FOOD)

The 3 best shops are awarded from each sub-category in the food service industry, which remains a particularly important area of the domestic retail market, with the main selection criteria being design, functionality, location, level of service, and the importance of the point of sale for the financial performance of the winning chain.

RETAIL STORE CLOTHING/SHOES

The 3 best shops in the particularly demanding field of clothing and footwear are awarded, with the criteria for awarding being design, location, level of supplying innovative and technologically advanced services vis-a-vis customer service, and the importance of the point of sale for the financial performance of the winning chain.

NEW CATEGORY RETAIL STORE TELECOMS

The 3 best shops with regard to customer experience are awarded, with friendly innovative functional services that aim towards rapid customer service and multiple provision-access to telephony products (fixed and mobile) as well as entertainment services.

NEW CATEGORY BANK RETAIL STORE

The 3 best shops with regard to issues of technology and digitalization, environmentally friendly, innovative, functional, and easily accessible, that aim towards rapid customer service and multiple provision-access to banking products and services.

NEW CATEGORY RETAIL STORE GAS STATIONS

The 3 best shops with regard to their functionality and their accessibility, with innovations in customer service, a wide range of additional services, environmentally friendly, and with a high level of customer satisfaction.

NEW CATEGORY RETAIL STORE VAPOUR STORES

The 3 best shops are awarded that have the widest range of products, level of service, interior design, level of customer experience.

NEW CATEGORY RETAIL STORE DRY CLEANERS

The 3 best shops are awarded with the most comprehensive level of service, both direct and complementary, delivery time, technological equipment, ease of access, and customer service methods.

RETAIL MALL & PARK

Awards the one which is the most functional, easily accessible, with a variety of shops of various types, environmentally friendly, customer experience. An important criterion is their role in the development of retail, in attracting investment for the creation of new shops and jobs, as well as the promotion of good practices in the field of Real Estate.

THE EVALUATION COMMITTEE WILL SELECT THE WINNERS IN EACH AWARD CATEGORY

SUPPLIERS OF THE YEAR AWARDS

The “SUPPLIERS OF THE YEAR” awards in the categories FOOD & DRINK, NON-FOOD, TECHNOLOGY and APPLIANCES and RADIO/TELEVISION EQUIPMENT are awarded through research processes in collaboration with the Athens University of Economics and Business, Department of Business Administration. Mr. Georgios G. Panigyrakis, Professor of Marketing, is the Scientific Head. To carry out the investigation, a specially designed questionnaire is sent to the Purchasing Managers of chain stores. The questions pertain to the overall quality characteristics that govern to the entire range of customer-supplier cooperation.

The new categories of awards pertain to the brands of suppliers in the following markets:

Food & Drink, Non Food, Technology, Appliance – Radio/Television Equipment.

NEW CATEGORY SUPPLIER’S CSR CAMPAIGN

The 3 best CSR practices are awarded as a recognition of the importance of the role of companies, particularly during the economic crisis that we are experiencing. The aim is to highlight and promote those “best practices” of all suppliers that belong to Trade and Industry, who have already invested in a Corporate Social Responsibility program and campaigns with specific actions and activities.

NEW CATEGORY SUPPLIER’S BRAND CAMPAIGN

Awarding of supplier’s brand campaign on television, radio, in print and on-line advertising, exclusively for the brand(s) they wish to highlight. The 3 best advertising campaigns in the industry are awarded, with a view towards increasing the efficiency and the impressions made on the public over the last year.

NEW CATEGORY SUPPLIER’S BRAND SOCIAL MEDIA CAMPAIGN

As Social Media become more and more both a part of consumers’ everyday lives as well as an invaluable tool for information, promotion and communication for all brands, this category awards the 3 best campaigns that pertain to brands, taking into account the effects and the impressions left on the public over the past year. Nominations may be submitted by suppliers for their brand campaigns on social networks.

NEW CATEGORY OF SUPPLIER’S BRAND BTL ACTIVITY

Awarding of the 3 best strategies and practices in BTL actions, according to the criteria of effectiveness, creativity, ingenuity, innovation, and art design. The importance of these actions is reflected through an increase in sales and Brand awareness for the products promoted.

THE EVALUATION COMMITTEE WILL SELECT THE WINNERS IN EACH AWARD CATEGORY

The 5th edition of the Business News Magazine is in circulation

Business News Magazine brings the field of auditing services to the forefront.

Analytical research in the new edition – filth in a series – of the monthly business magazine which is in circulation with Yannis Kalligeros, President and CEO of Mercedes-Benz Greece, on its cover.

Auditing firms in Greece are the subject of a special investigation featured in the new issue -fifth in a series- of the monthly magazine Business News Magazine, bearing the signature of businessnews.gr, of the editorial team of Direction Business Network, as well as that of important freelancers. In the related journalistic tribute to this very important pillar for the sound operation of business, the financial figures of the country’s auditing firms are presented, the percentage of the 1,000 largest Greek companies that each one covers, as well as their most important clients. In addition, representatives of large auditing firms provide their view on the challenges the industry in question faces today.

The new edition of Business News Magazine features Yannis Kalligeros on the cover, President and CEO of Mercedes-Benz Hellas, who tells us that the Greek subsidiary has succeeded in serving as a point of reference for all companies in the Daimler network, internationally. Also, interviews are granted by Gregory Sklikas, CEO Europe of giant Aryzta, by the head, on a global level, of the advertising network of J. Walter Thompson, Tamara Ingram, by Chairman and CEO of Cosmos Business Systems, Dimitrios Dafnis, as well as by London Business School’s “new guru of management,” Freek Vermaulen.

In addition, Yannis Tseklenis speaks about his career, where aesthetics, fashion, and business converge, while the success story of Jeff Bezos highlights the value of persistence and commitment and shows how a company can conquer the world.

Furthermore, the issue includes matters relating to the heads of Greek banks in the country’s post MoU period and the economy, the major CEOs of the auto industry worldwide, as well as research related to significant investment activity in the field of tourism. The trade war that has been ravaging the planet, the recent Thessaloniki Trade Fair, developments in the Greek market, the scourge of the brain drain, and the problems related to investment in our country are also subjects that are featured in this issue, as well as the privatisations that are expected to take place in the near future.

It should be reminded that 5,000 senior executives and leaders of the 1,500 largest businesses in Greece as well as those who are actively interested in the developments and trends of the modern business world within and outside Greek borders receive Business New Magazine. It includes presentations by companies, sectoral research, exclusive interviews with CEOs, views and reporting as well as retrospectives of historic Greek companies, covering a wide range of domestic and international entrepreneurship.

Guided by the belief that only healthy entrepreneurship can serve as a catalyst for Growth, Business News Magazine represents Direction Business Network’s new undertaking, complementing the latter’s effort to support entrepreneurship in our country with the business portal businessnews.gr, the annual edition of “The Strongest of the Greek Economy” and the “Protagonists of the Greek Economy” awards.

For more information, please contact Direction Business Network, Panagiota Georgiadi, 210 7712400 (223) Georgiadi@direction.gr.

The new edition of the Business News Magazine is in circulation

The monthly magazine on Greek and international entrepreneurship

With an extensive tribute to the future of mobility, in Greece and internationally, the fourth edition of the monthly magazine Business News Magazine is in circulation, bearing the signature of businessnews.gr, of the editorial team of Direction Business Network, as well as that of important freelancers. Entitled “The Future of Mobility”, the tribute deals with the new era on the horizon for the auto industry, but also the industry of leasing vehicles, which inter alia includes autonomous vehicles, green and sustainable mobility, new interface technologies and, of course, the various needs for consumers. Through the views of experts in the field, research data, and information from the magazine’s mission to the recent Global Fleet Conference in Rome, Business News Magazine outlines the trends and developments in the field, presenting everything that is expected in a few years.

In addition to the tribute and loyal to its philosophy of showcasing the protagonists of entrepreneurship who make a “difference” and decisively contribute to the Greek economy’s recovery, Business News Magazine features Spyros Poulidas on the cover of its latest issue, President and General Manager of IBM HELLAS. In the interview that he grants, he speaks about how IBM has evolved into one of the companies that is leading the way internationally in developments in digital transformation and artificial intelligence, as well as the dynamic presence it enjoys in our country, contributing to a radical restructuring of business.

In addition, the package also includes other interesting interviews, such as one with Dutch Ambassador Caspar Veldkamp, who refers to the need for more foreign direct investment in our country and, at the same time, the need for improving its competitiveness, an interview with Dimitris Maggioros, Deputy General Manager of Autohellas Hertz and Chairman of STEEAE, who speaks about the Greek car rental market, the flaws in the sector, and what is to come in the future, but also an interview with Leonidas Vrettakos, Executive Director of AB Vassilopoulos, who refers to the course of the chain’s growth as well as to the Greek supermarket market.

Also, the Greek Shipowners appearing on the VesselsValue list are presented, as well as those occupying the top positions in the Top 100 in world shipping for 2017 according to Lloyd’s. Finally, through its pages, the magazine “bids farewell” to the patriarch of the Greek pharmaceutical industry and sports, Pavlos Giannakopoulos.

Five thousand senior executives and leaders of the 1,500 largest businesses in Greece receive the magazine, as well as those who are actively interested in the developments and trends of the modern business world within and outside Greek borders. It includes presentations by companies, sectoral research, exclusive interviews with CEOs, views and reporting as well as retrospectives of historic Greek companies, covering a wide range of domestic and international entrepreneurship.

Guided by the belief that only healthy entrepreneurship can serve as a catalyst for Growth, Business News Magazine represents Direction Business Network’s new undertaking, complementing the latter’s effort to support entrepreneurship in our country with the business portal businessnews.gr, the annual edition of “The Strongest of the Greek Economy” and the “Protagonists of the Greek Economy” awards.

For more information, please contact Direction Business Network, Panagiota Georgiadi, 210 7712400 (223) Georgiadi@direction.gr.